Company
About
MAGPIE Technologies builds workflow automation, AI agents and data pipelines for businesses — in Riyadh, Kingdom of Saudi Arabia. We connect the systems you already run so the work between them stops being somebody's job.
The problem we work on
Copy-paste between four systems that were never introduced. Reports rebuilt by hand every Monday. Approvals sitting in an inbox because nobody knows whose turn it is.
The work still gets done. It just costs a person a week to do it, and it breaks quietly the moment that person is on leave. That is the work we take off people.
What we build
| Workflow automation | The handoffs between your tools, wired together. Intake, routing, approvals, chase-ups — running whether anyone is watching or not. |
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| AI agents | Drafting, classifying, extracting, replying. Each one given a single job, held to your rules, and built to hand back to a human the moment it should. |
| Data pipelines | One clean flow from source to dashboard. Validated on the way through, and loud — not silent — when something upstream changes. |
| Integrations | CRM, ERP, warehouse, helpdesk, and the spreadsheet the whole team actually runs on. |
How we work
Four phases, in this order, every time.
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Map Week one
We sit with the people who do the work and time it. Every step, every exception, every workaround. You keep the map whether you hire us or not.
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Build Weeks two to four
Built against your real data, in your own environment. You watch it run on live cases before you sign off on anything.
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Ship Week five
Rolled out behind a switch, with the manual path still open behind it. Your team is trained on it before it carries any load.
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Watch Ongoing
Monitored, logged, and alerting to a channel you already read. When a process changes, we change the pipeline with it.
What we hold to
- Built to be handed over. The goal is a process your team owns and can run without us. If leaving would break it, we have not finished.
- We connect what you have rather than sell you what you don't. No rip-and-replace unless replacing something is genuinely the cheapest answer.
- A human stays in the loop where judgement belongs. An agent is given a single job and built to hand back the moment the decision stops being mechanical.
- Loud, not silent, when something breaks. Automation that fails quietly is worse than the manual process it replaced, because nobody finds out for a month.
- You keep the map. The process map from week one is yours, on the way in and on the way out.
Where we are
We are based in Riyadh, Kingdom of Saudi Arabia, and work in Arabic and English.
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- Email: hello@magpie.sa